Carter, a leading national real estate development and investment firm headquartered in Atlanta, Georgia, and Front Street Capital, a Winston-Salem-based development, asset management, and private equity real estate company, are leading the development of The Grounds. Both firms bring a nationally recognized track record of building similar, dynamic mixed-use projects both locally and around the country with Front Street Capital’s development of Bailey South in Winston-Salem and Carter’s projects The Banks in Cincinnati and Summerhill in Atlanta. Carter and Front Street Capital selected the national architecture firm Nelson to serve as the project’s architect based on their success leading similar large-scale, mixed-use projects. Nelson recently led the master development of The Battery, the new home of The Atlanta Braves and the nation’s first master-planned mixed-use development anchored by a professional sports stadium. 

Carter and Front Street Capital were selected through an extensive process that highlighted the groups’ relevant project experience and success, as well as their approach to development adjacent to universities and within similar sports and athletics venues and communities. The Grounds is being developed in partnership with Wake Forest University and the City of Winston-Salem.

Summerhill by Carter in Atlanta, GA